Brand Building with the destination-based tourism industry

Pandora JewelryStrive to build a unique tourism destination brand to integrate resources, brand and industrial advantages, and promote tourism-based industries in the economy by the unity of complex power-based industries to leap, to achieve the extraordinary development of tourism carry and overall upgrade, this is the fundamental task of the current tourism development. First-round power forward type of complex tourism development strategy.With the continuous economic development of modern tourism, the status of tourism in our country in ever-increasing tourism becoming increasingly apparent effects of integrated functions and power to make the development of tourism as a regional comprehensive competitive weapons. Orientation of tourism industry development process, gradually replaced by new industries to the new economic growth point, the third leading industry, to leading industries, pillar industries, and is the leading industry, new industry has developed into a single compound power-based industries, and this is the trend of tourism development, the advantages and the situation of necessity. pandora packagesThe development of tourism in China and the world the reason why more competitive, simply because of the strong and unique tourism industry of complex power function. Accelerate the development of complex dynamic type tourism industry, the tourism industry a must. Undoubtedly, we must grasp the chance and move, of containing the momentum, on the tourism industry to further enhance the position to explore new potential for creating new advantages, establishing a comprehensive dynamic model of complex tourism development strategy. In particular, is to highlight the objectives of tourism development of an integrated, comprehensive advantages, integrated effect. The so-called comprehensive goal is to earn foreign exchange income and earning profits of economic objectives; the expansion of employment, poverty alleviation, improving quality of life of social goals; mining traditions and create new, carry forward the new culture, and cultural goals; to promote conservation, improve or upgrade fully promote the environment of the environment target. The so-called comprehensive advantages, is an integrated people-oriented tourism to play excitement, "three represents" focal point "five balances," aspects of the intersection of the comprehensive advantages. pandora setsTo achieve the combined effect of the so-called, is to realize the tourism development of the local brand of political aggregation effect, attracting effect of economic, cultural diffusion effect, market effect and the environment for open effect. Second, tourism destination brand building system as soon as possible.Modern economic development, has product management, capital management development to the present era of brand management, brand is becoming a business, an industry, a region and a country's core competitiveness, competition decisive trump card. The development of modern tourism industry, but also by the competition of tourism resources, development of tourism products, competition, competition from brand to the destination fast forward. Build and create unique tourism destination brand, the tourism industry is the best choice for their own development, but also a type of tourism in the strategic position of complex power a natural choice. In fact, the tourism destination's image and brand, which is a region and a nation's image and brand of integrated display and vivid expression. Therefore, a comprehensive dynamic model of complex tourism to promote industrial development strategy of urgent and primary task is, Building a unique tourist destination as soon as the brand system, to create a strong competitive tourism destination brand group.Pandora Charms ? Build provincial tourism brand image. Including the tourism destination level, brand, theme slogan, and two brand image of the establishment. For example, a tourism destination brand in Hunan can be designed to: Xanadu, the great hometown?? Magic Hunan. This not only reflects the overall tourism brand image as a tourist destination in Hunan distinctive characteristics, namely: Wonderland general scenery, the hometown of great leaders, mysterious, sacred, magical mood, unusual, extraordinary and refined charm. The same time, to meet the demand of modern tourism, trends and values, that is: beyond the self, back to nature, enjoy the romantic dreams. Here, the sanctuary more meaning refers to the natural scenery, such as Hunan Taoyuan Wonderland, extraordinary, beautiful and magical. Hunan Tourism Destination Theme Slogan should be designed to fully reflect a brand image, so that clear-cut theme, characteristic, vivid, simple, concrete can be identified as: Xanadu, the great hometown?? Magic Hunan; Magic Hunan, Xanadu; World Heritage of Zhangjiajie, China's leader Mao Zedong?? magic Hunan. Hunan Tourism Destinations under a brand image positioning, better play eight scenic spots of the brand, the market demand of modern tourism, science and design of the new eight scenic spots tourism brand as the brand image of Hunan Tourism Destination 2, specific to Eight into landscape, culture and leisure Eight Eight. ? Building urban tourism brand image. Modern tourism is a product of modernization, is the product of urbanization.Pandora Charms On Sale
Par hwbdeboke le vendredi 24 juin 2011

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